Founded 2021 · Vancouver, BC

We Built This for Frustrated Revenue Leaders

Vancouver-based pipeline analytics for teams tired of guessing whether their sales process actually works.

140+ Active Clients

$840M Revenue Tracked

42% Avg Conversion Lift

Revenue Attribution Engine

Every touchpoint. Every dollar. Complete pipeline visibility from first contact to closed revenue—no guessing, no black boxes.

Our Philosophy

How We Think About Revenue

Revenue isn't random. It follows a pattern. Most teams see activity—calls logged, emails sent, deals moved. They rarely see causation—which activities actually convert, which waste time, which leave money on the table. That gap costs companies millions.

We believe revenue leaders deserve precision.

Not spreadsheets. Not guesses. Not dashboards that look impressive but answer nothing. We built Cashfunnelcore on a single conviction: every dollar should be traceable to a source, and every decision should be grounded in your actual data.

Multi-touch attribution across every channel and touchpoint
Funnel stage analysis that reveals where deals die and why
Revenue forecasting grounded in historical conversion data
Sales activity correlation mapped to actual close rates
Real-time pipeline health scoring for your whole team

The Gap That Costs Millions

Most revenue teams can see what happened. Very few understand why. We close the gap between activity data and outcome data—so your team can act with confidence, not hope.

Our Story

Founded on Frustration

In 2021, our founder ran a revenue team at a fast-growing SaaS company in Vancouver. The team was executing well on paper: 200+ inbound leads per month, solid sales activity, but close rates were unpredictable. When deals closed, nobody could explain why. When they didn't, everyone had a different theory.

This wasn't just inefficient—it was costing the company $300K+ per quarter in preventable lost revenue. We built Cashfunnelcore to solve that problem. Today, we help 140+ growth companies across Canada—from Series A startups to $50M+ revenue companies—turn their sales data into strategy.

We're not a reporting tool. We're a revenue science firm that helps teams understand what's working, what isn't, and exactly how to fix it. Founded in Vancouver by former sales operations leaders who spent 15 years watching teams make critical decisions on incomplete data. We built the platform we always wanted to use.

2021 Year Founded

Vancouver Headquarters

$840M+ Revenue Optimized

Explore Our Services

15 Years of Sales Ops Experience

Tech. Healthcare. B2B SaaS. We've seen every funnel shape, every CRM mess, and every attribution gap. We built the solution we always needed.

What We Stand For

Our Core Values

Four principles that guide every recommendation, every integration, and every client relationship we build.

📊

Data Over Dogma

We don't believe in best practices. We believe in your actual data. If your process breaks the rules but closes deals, that's what matters.

🚀

Revenue First

Every recommendation we make has a revenue impact attached. We don't optimize vanity metrics. We optimize outcomes.

🤝

Your Team, Empowered

You know your business. We give you the framework and data to make better decisions, faster. We're the second brain, not the puppet master.

🌍

Community Over Competition

We work with growth teams across Canada. We share learnings. We build together. The whole market rises when revenue teams get smarter.

The People Behind the Platform

Meet Our Team

Former revenue operators, data scientists, and sales leaders who've lived the problem we're solving.

Alex Mercer

Founder & Chief Revenue Officer

Former VP Revenue at a Series B SaaS. 12 years in sales ops and analytics. Built the first three revenue models that scaled.

Priya Desai

VP Analytics & Insights

Data scientist background. Specializes in multi-touch attribution and funnel modeling. Calgary native, now based in Vancouver.

Marcus Webb

VP Customer Success

Former sales team lead. Spent 6 years closing deals. Now helps teams close smarter. Based in Victoria, BC.

Jasmina Kovac

Lead Implementation Engineer

Salesforce & HubSpot certified. Has integrated 200+ tech stacks. Obsessed with clean data architecture.

Why Founders & CMOs Choose Us

Why Founders & CMOs Choose Cashfunnelcore

We're not a software subscription you forget about. We're a partnership. Our team sits with your revenue team, understands your specific funnel shape, and helps you extract real ROI from your sales process.

We've worked with bootstrapped startups ($500K ARR) and high-growth companies ($30M+ ARR). We speak both languages: scrappy efficiency and enterprise complexity.

Dedicated revenue analyst assigned to your account from day one
Full-funnel audit in the first 30 days—no fluff, just findings
Integration with Salesforce, HubSpot, Pipedrive and 40+ CRMs
Quarterly business reviews with actionable revenue playbooks
Canadian team that understands the local growth market deeply

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Bootstrapped to Enterprise

"We had a 45-day sales cycle but nobody could explain the breakdown. Cashfunnelcore's mapping revealed Stage 3 (procurement) was our real killer. Addressed that, cut the cycle by 18 days."

— Jennifer Walsh, COO · CloudScale Ventures, Toronto

Client Voices

What Our Clients Say

Growth teams across Canada trust Cashfunnelcore to make their revenue data make sense.

"We had a 45-day sales cycle but nobody could explain the breakdown. Cashfunnelcore's mapping revealed Stage 3 (procurement) was our real killer. Addressed that, cut the cycle by 18 days."

Jennifer Walsh

Chief Operating Officer · CloudScale Ventures, Toronto

"The team knows the Canadian growth ecosystem. They don't treat our company like a ticket number. They actually care about our revenue."

Roger Patterson

Founder · Pattern Labs, BC

"Before Cashfunnelcore we were making decisions based on feelings. Now we know exactly which lead sources convert at 3x the rate and we've tripled our spend there."

Aisha Nkemdirim

VP Growth · Meridian SaaS, Calgary

"The attribution model they built for us showed our LinkedIn content was driving 28% of closed revenue—we had no idea. Complete game changer for our marketing budget."

Daniel Park

CMO · TrueNorth Digital, Vancouver

How We Work

Our Engagement Process

From onboarding to ongoing optimization, here's exactly what working with Cashfunnelcore looks like.

Revenue Audit

We map your entire funnel, from lead source to closed revenue, identifying every stage where conversion breaks down or accelerates.

Data Integration

We connect your CRM, marketing automation, and sales tools into a unified attribution layer. Clean data in, clear insights out.

Insight Delivery

You receive a prioritized revenue playbook: what to fix first, what to double down on, and exactly how each change affects your pipeline.

Ongoing Optimization

Monthly check-ins and quarterly business reviews keep your revenue model calibrated as your business evolves and scales.

Ready to Get Started?

Let's Talk About Your Revenue

Tell us about your sales process and we'll show you exactly where the gaps are. No pitch. No fluff. Just an honest conversation about your pipeline.

Free 30-minute revenue funnel review

No commitment, no contracts to sign

Tailored to your specific sales motion

Canadian team, available in your timezone

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Company & Role

What's your biggest revenue challenge?

Disclaimer: The information on this website is for informational purposes only and does not constitute financial advice. Past performance is not indicative of future results. Cashfunnelcore Corp. is not authorised to provide financial advice. Always seek independent financial advice from a qualified professional before making any investment or financial decisions.